Concept PR is Now Great Place To Work Certified

Concept PR India has bagged the coveted Great Place To Work® Certification in India valid through to July 2024! According to the Great Place To Work criteria, Concept PR employees completed a detailed survey on their perceptions, experiences and expectations from Concept PR. Employee feedback is an important constituent in assessing a company's eligibility for the certificate Ergo, it promotes an inclusive atmosphere in which recognition is based on merit, career paths, and skill. Work culture incorporates a variety of incentives and encourages a healthy atmosphere for individuals, keeping them motivated to work and satisfied with work culture flexibility, inclusive diversity and fair remuneration and people feel like they are contributing to society while working for the company.

Backed by 30 years of data, Great Place To Work is the global authority on workplace culture. Through its proprietary For All™ Model and Trust Index™ Survey, it gives organizations the recognition and tools to create a consistently positive employee experience. Its mission is to help every place become a great place to work for all, driving business growth, improving lives, and empowering communities. Through globally recognize and coveted Great Place To Work Certification and highly competitive Best Workplaces™ Lists, Great Place To Work enables employers to attract and retain talent, benchmark company culture, and increase revenue Its platform enables leaders to truly capture, analyze and understand the experience of every employee, and compare outcomes with data collected from more than 100 million employees in 150 countries worldwide.

Feeling elated about the milestone achievement, Ashish Jalan, Managing Director, Concept PR opined " As a corporate family that extends beyond the workspace, giving a finer balance to work-life, our workforce has demonstrated the greatest level of high-trust and has built a high-performance culture across the organization. What makes these awards even more satisfying is that they reinforce the collaborative environment and common goals towards success to which we are all committed. It's a great moment, and we are thankful and delighted to convey this to each and every member of the team to keep this high and ongoing".

Commenting on the achievement, Smita Vichare Pednekar Vice President HR “Fulfilling the criteria built on the trust model which ensures that every single employee, no matter who they are or what they do for their company, is having a consistently positive experience at work. Great workplaces are able to maximize their human potential through effective leaders, meaningful values, and a deep foundation of trust with all employees. When all of these factors consolidate, the company's workplaces benefit from these improved innovation and financial growth.”

In India, the institute partners with more than 1800 organizations annually across over 20+ industries to help them build High-Trust, High-Performance Cultures designed to deliver sustained business results. Hundreds of CEOs and CXOs from India Inc. are part of the great place community that is committed to the vision of making India a Great Place To Work For All.

The Institute’s research shows that great workplaces are characterized by great leadership, consistent employee experience, and sustainable financial performance. These organizations can deliver a consistent experience to all their employees irrespective of their role, gender, tenure, or level. Their leaders believe in the vision of creating and sustaining a great place to work for all and role models being For All leaders.

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About Concept PR 
The three-decade old Concept PR ( is part of the Concept Group, India’s largest independent integrated communication group. From its genesis as an acknowledged powerhouse in capital markets and financial communications, Concept PR has grown to leadership positions across industries and geographies. It presently numbers some of the largest corporates, PSUs and governments among its clients. Headquartered in Mumbai, with a team strength of about 300 professionals across 12 cities, the multi award winning agency has carved a special niche with clients through its domain expertise, digital integration and flawless execution. Concept PR has successfully managed this transition and has further expanded its footprint globally with the commissioning of its operations in South Africa. It is also part of the international network of PR agencies, IPRN.

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